Blog
Fundraising news & stories
Guides, updates and stories from the Generosity community.
126 posts
· Generosity Team
How Cafés and Coffee Shops Can Grow With Fundraiser Vouchers
Cafés are the perfect fundraising partner — and the numbers usually work. Here's how a voucher offer can bring new regulars through your door.
· Generosity Team
How Restaurants and Takeaways Can Benefit From Fundraising Partnerships
Meal vouchers are a fundraising favourite. Here's how restaurants and takeaways can use them to fill seats, grow takeaway orders and build community goodwill.
· Generosity Team
Why Hair Salons and Barbers Should Offer Fundraiser Vouchers
Everyone needs a haircut — and a voucher makes the decision easy. Here's why salons and barbers make some of the best fundraising partners in town.
· Generosity Team
How Gyms and Fitness Studios Can Build Memberships Through Fundraisers
A gym pass is a high-value voucher that introduces your studio to people who might never have tried you. Here's how to turn fundraisers into members.
· Generosity Team
How Local Retail Stores Can Attract New Customers With Fundraiser Vouchers
Retail gift cards are the most flexible fundraising product there is. Here's how local stores can use them to bring in customers and build loyalty.
· Generosity Team
How Beauty and Wellness Businesses Can Grow Through Fundraising
Massage, nails, skincare and wellness treatments are high-value treats people love to gift — and perfect for fundraisers. Here's how to make the partnership work.
· Generosity Team
How Pet Businesses Can Support Local Fundraisers and Gain Customers
Pet owners are a loyal, growing customer base — and a perfect audience for fundraiser vouchers. Here's how groomers, vets and pet stores can get involved.
· Generosity Team
How Trades and Home Service Businesses Can Use Fundraising Partnerships
Lawn mowing, window cleaning, a handyman hour — home services make practical, useful fundraiser offers. Here's how trades can get involved.
· Generosity Team
How Family Entertainment Businesses Can Win With Fundraiser Vouchers
Trampoline parks, mini golf, escape rooms and movie nights — family fun is a fundraising favourite. Here's how entertainment businesses can benefit.
· Generosity Team
How Accommodation and Tourism Businesses Can Use Fundraising Vouchers
A weekend away or a local experience is a premium fundraiser offer. Here's how accommodation and tourism businesses can make it work.
· Generosity Team
How Pharmacies and Health Businesses Can Support Community Fundraisers
Pharmacies and health businesses sit at the heart of their communities. Here's how they can support fundraisers in ways that fit their role.
· Generosity Team
How to Price Your Fundraiser Voucher for Profit and Goodwill
Price a voucher too high and nobody buys; too low and you give away margin. Here's how to find the number that works for you, the cause and the buyer.
· Generosity Team
How to Choose Which Fundraisers Your Business Should Support
You can't say yes to every request — and you shouldn't. Here's a simple framework for choosing the fundraisers worth your support.
· Generosity Team
How to Promote Your Fundraiser Partnership to Your Own Customers
Your fundraiser partnership only pays off if people know about it. Here's how to tell your own customers — without feeling like you're selling.
· Generosity Team
How to Handle Voucher Redemptions Without Stressing Your Team
A voucher campaign that sells well is great — until everyone redeems at once. Here's how to make redemptions smooth for you and your customers.
· Generosity Team
How to Decide the Fundraiser's Share: 10%, 20% or More
The share you give the fundraiser is the most visible number in the campaign. Here's how to choose one that sells vouchers without hurting your margins.
· Generosity Team
The Most Common Voucher Partnership Mistakes and How to Avoid Them
Voucher partnerships fail in predictable ways. Here are the mistakes businesses make — and how to avoid them from the start.
· Generosity Team
How to Measure the ROI of Your Fundraiser Partnerships
Is your fundraiser partnership worth it? Here's how to measure the return — beyond just counting voucher sales.
· Generosity Team
How to Build a Year-Round Fundraising Calendar for Your Business
Supporting fundraisers works best when it's planned, not reactive. Here's how to build a calendar that helps your community all year — and helps your business too.
· Generosity Team
How to Say No to Fundraiser Requests (Gracefully and Strategically)
You can't support every fundraiser — and that's okay. Here's how to decline requests without losing goodwill.
· Generosity Team
How to Set Voucher Terms That Protect Your Business
Clear voucher terms prevent most problems before they start. Here's how to set terms that protect your business without putting off supporters.
· Generosity Team
How to Turn Voucher Customers Into Regulars
A voucher brings a customer through the door once. Here's how to make sure they come back — and bring friends.
· Generosity Team
How to Support Multiple Fundraisers Without Overwhelming Your Team
Supporting several causes is great — until the redemptions collide. Here's how to run multiple partnerships without burning out your business.
· Generosity Team
How to Write a Voucher Description That Sells
Supporters decide in seconds whether your voucher is worth buying. Here's how to write a description that makes the decision easy.
· Generosity Team
How to Track Where Your New Customers Come From
You can't grow what you can't see. Here's how to track where customers find you — and prove which partnerships are worth repeating.
· Generosity Team
How to Tell Your Community Story on Social Media
Your fundraiser partnership is a story worth sharing. Here's how to tell it on social media without sounding like an ad.
· Generosity Team
How Fundraising Helps Small Businesses Compete With Big Chains
You can't outspend the big chains — but you can out-community them. Here's how local fundraising becomes your competitive advantage.
· Generosity Team
Why Gift Vouchers Are the Product Your Customers Actually Want
Vouchers aren't just good for fundraisers — they're the gift many customers prefer. Here's how gifting demand makes your voucher offer stronger.
· Generosity Team
How to Use Fundraiser Partnerships in Your Email Marketing
Your email list is your most engaged audience — and the perfect place to share your community partnerships. Here's how to do it well.
· Generosity Team
How Fundraiser Partnerships Can Boost Your Reviews and Local Visibility
Community support has a side effect most businesses don't expect: more reviews, more visibility and better local search presence.
· Generosity Team
How Supporting Fundraisers Strengthens Your Team and Employer Brand
Community support doesn't just win customers — it wins the people who work for you. Here's how fundraising builds your team and your employer reputation.
· Generosity Team
How to Get Your Staff Involved in Community Partnerships
The best community partnerships are team efforts. Here's how to get your staff genuinely involved — not just told about it.
· Generosity Team
Why Community-Minded Businesses Thrive in Small-Town New Zealand
In small towns, your reputation is your business. Here's why community-minded businesses thrive there — and how fundraising builds the trust that matters.
· Generosity Team
How to Use a Fundraiser Partnership to Launch Something New
A new product, service or location needs attention. A fundraiser partnership is a launch platform with a built-in audience and a story.
· Generosity Team
How Fundraiser Partnerships Can Fill Your Quiet Periods
Every business has slow hours, days or seasons. Fundraiser vouchers can turn empty capacity into revenue — here's how.
· Generosity Team
How to Create a Community Event That Brings Customers and Causes Together
A community event is the ultimate fundraiser partnership — one day that fills your venue, supports a cause and makes your business unforgettable.
· Generosity Team
The Rise of Conscious Consumerism in New Zealand
Kiwis increasingly choose businesses that reflect their values. Here's how conscious consumerism is reshaping local spending — and what it means for your business.
· Generosity Team
How Local Businesses and Fundraisers Are Rebuilding Community Economies
When businesses and fundraisers work together, money stays local and communities get stronger. Here's how the loop works.
· Generosity Team
What Big Brands Can Learn From Community-Minded Local Businesses
Big brands spend fortunes trying to feel local. Community-minded small businesses have what they're buying — here's what that teaches.
· Generosity Team
The Future of Local Business Marketing Is Community First
Ads interrupt; community involves. Here's why the future of local marketing belongs to businesses that put community first.
· Generosity Team
Why "Support Local" Means More Than Where You Shop
"Support local" gets said a lot. For businesses, it should mean more than a slogan — it should mean being worth supporting.
· Generosity Team
How Fundraising Partnerships Create Lasting Goodwill for Businesses
Goodwill is the quietest asset a business can build — and the longest-lasting. Here's how fundraising partnerships create it, and keep it.
· Generosity Team
How to Thank the Community That Supports Your Business
The community keeps your business alive. Here's how to thank it properly — in ways that deepen loyalty, not just acknowledge it.
· Generosity Team
The Quiet Power of Consistency in Community Marketing
Marketing is full of bright ideas and one-off stunts. The businesses that win long-term are the consistent ones — here's why.
· Generosity Team
How to Support Emergency Appeals as a Local Business
When a fire, flood or tragedy hits your community, businesses can help fast. Here's how to support emergency appeals in ways that matter.
· Generosity Team
How Churches and Cultural Groups Can Be Great Business Partners
Churches, marae and cultural groups run meaningful fundraisers — and they bring loyal, engaged communities. Here's how businesses can partner well.
· Generosity Team
How to Partner With Local Artists and Makers Through Fundraisers
Artists and makers bring creativity to fundraising — and businesses can support them in ways that build community and commerce together.
· Generosity Team
How Local Businesses Can Support Fundraisers Without Offering Vouchers
Not every business can sell vouchers — but every business can help. Here are the many ways to support fundraisers without a voucher offer.
· Generosity Team
Why Your Business Should Support Fundraisers Even in Tough Times
When money is tight, community support feels optional — but it matters most then. Here's why supporting fundraisers in tough times pays off.
· Generosity Team
How Bakeries and Food Producers Can Sell Through Fundraisers
Bread, baking, preserves and fresh produce — food producers have products every fundraiser wants. Here's how to make the partnership work.
· Generosity Team
How Supporting Fundraisers Helps Local Businesses Build Community Loyalty
Loyalty can't be bought with a discount — it's earned through belonging. Here's how supporting local fundraisers turns one-time customers into loyal regulars.
· Generosity Team
Why Customers Prefer Businesses That Give Back
Given a choice between two good options, customers increasingly pick the business that supports their community. Here's the psychology behind it.
· Generosity Team
How Fundraising Boosts Brand Reputation Without Big Marketing Spend
You don't need a big marketing budget to build a reputation people remember. Supporting local fundraisers does it for a fraction of the cost.
· Generosity Team
How Fundraising Creates Word-of-Mouth Marketing for Local Businesses
The most trusted marketing in New Zealand is still a friend's recommendation. Here's how supporting fundraisers gets people talking about your business.
· Generosity Team
How Fundraisers Help Businesses Reach New Customer Groups
Your regulars are only part of your market. Fundraiser partnerships open the door to whole new groups of customers you'd never reach on your own.
· Generosity Team
How Businesses Can Use Fundraising to Stand Out From Competitors
When every business is discounting, price stops being a differentiator. Supporting fundraisers is a way to stand out that competitors can't copy overnight.
· Generosity Team
Why Fundraising Partnerships Build Trust Faster Than Advertising
Ads make promises; partnerships prove character. Here's why supporting a fundraiser earns trust that advertising can't deliver.
· Generosity Team
The Business Case for Supporting Local Schools and Sports Teams
Schools and sports teams are more than worthy causes — they're built-in customer networks. Here's the business case for getting involved.
· Generosity Team
Why Community Fundraisers Are More Effective Than Discount Promotions
A discount trains customers to wait for the next sale. A fundraiser builds goodwill, new customers and a story — here's why it beats the markdown.
· Generosity Team
The Win-Win Economics of Business-Fundraiser Partnerships
Fundraiser partnerships aren't charity — they're an exchange where everyone gains. Here's how the economics actually work for your business.
· Generosity Team
How Fundraisers Can Build Stronger Relationships With Local Businesses
The best business partnerships aren't one-off deals — they're relationships built over time. Here's how to nurture them so businesses support you again and again.
· Generosity Team
How to Turn Small Fundraisers Into Big Community Wins
You don't need one massive campaign to make a difference. Small, steady fundraisers compound into big community wins — here's how.
· Generosity Team
The Best Ways to Encourage Repeat Supporters
One-time supporters are great; repeat supporters are everything. Here's how to turn first-time givers and buyers into people who support you for years.
· Generosity Team
How to Use Storytelling to Increase Voucher Sales
Vouchers sell on value — but stories sell the cause. Here's how to combine the two and move more vouchers than ever.
· Generosity Team
The Psychology Behind Why People Buy Fundraiser Products
Why do people buy vouchers, goods and experiences from fundraisers? Understanding buyer psychology helps you sell more — honestly.
· Generosity Team
How to Create a Fundraiser That Stands Out From the Crowd
Every week, communities are asked to support dozens of causes. Here's how to make yours impossible to scroll past.
· Generosity Team
How to Create a Fundraiser That Sells Without Pressure
Nobody likes being guilted into supporting a cause. Here's how to design a fundraiser that sells itself — no pressure required.
· Generosity Team
How to Promote Your Fundraiser Offline and in Your Community
Not everyone lives on social media. Here's how to promote your fundraiser in the real world — where your community actually gathers.
· Generosity Team
Why Schools Benefit Most From Digital Fundraising Tools
Every group can fundraise digitally, but schools gain more than anyone. Here's why digital tools fit school fundraising like no other setting.
· Generosity Team
How to Use Facebook Groups to Boost Fundraiser Sales
Facebook groups are where New Zealand communities actually talk. Here's how to use them to promote your fundraiser without getting banned or ignored.
· Generosity Team
Why Digital Vouchers Are Better for Businesses
Vouchers are great for fundraisers — but they're also one of the smartest marketing tools a business can offer. Here's the business case.
· Generosity Team
How to Build a Fundraiser That Attracts New Supporters
Your existing community is just the start. Here's how to design a fundraiser that reaches new people and turns strangers into supporters.
· Generosity Team
How to Use Customer Testimonials to Increase Sales
People trust other people more than they trust any fundraising page. Here's how to collect and use testimonials that boost your sales.
· Generosity Team
The Ultimate Guide to Creating Fundraiser Product Bundles
Bundles turn good voucher offers into irresistible ones. Here's how to combine products from multiple businesses into bundles your community will love.
· Generosity Team
How to Build a Fundraiser That Works for Any Organisation
Schools, sports clubs, churches, charities and community groups all need the same thing: a fundraiser that works. Here's the universal playbook.
· Generosity Team
The Complete Guide to Selling Digital Vouchers
Digital vouchers are one of the easiest products for a fundraiser to sell — no stock, no delivery, no expiry headaches. Here's how to run a voucher fundraiser in New Zealand, start to finish.
· Generosity Team
Why Digital Fundraising Is Replacing Door-Knocking
Door-knocking has long been a rite of passage for Kiwi fundraisers, but digital fundraising is faster, safer and reaches more people. Here's why groups are making the switch.
· Generosity Team
How to Build a Fundraiser Page That Actually Converts
A good fundraiser page makes people want to give and makes it easy to do so. Here's how to write and structure a page that turns visitors into supporters.
· Generosity Team
The Ultimate Guide to Running a Zero-Cost Fundraiser
Fundraising shouldn't need a budget. Here's how to run a fundraiser with no upfront costs — no setup fees, no stock to buy, and no risk if things don't sell.
· Generosity Team
How Local Businesses Can Boost Fundraisers With Digital Vouchers
Local businesses have something fundraisers desperately need — products people actually want. Here's how offering digital vouchers helps causes and grows your business at the same time.
· Generosity Team
The Rise of Micro-Fundraising: Why Small Contributions Make Big Impact
A $10 donation doesn't feel like much on its own, but thousands of small contributions add up fast. Here's why micro-fundraising is reshaping how Kiwis give.
· Generosity Team
10 Creative Ways Schools Can Use Digital Fundraising Tools
From camp funds to new library books, digital fundraising gives schools options that don't involve selling boxes of chocolate. Here are 10 ways to put it to work.
· Generosity Team
How Sports Teams Can Partner With Local Businesses for Win-Win Fundraisers
New kit, tournament fees, travel — teams always need money. Local business partnerships can fund it while bringing new customers through the door.
· Generosity Team
The Psychology of Giving: What Makes People Support a Cause
Why do people give? Understanding the psychology behind donations helps fundraisers ask better, tell better stories, and raise more.
· Generosity Team
The Future of Community Commerce in New Zealand
Community commerce — where local businesses, fundraisers and supporters trade with each other — is reshaping how Kiwi communities fund the things they care about.
· Generosity Team
How to Promote Your Fundraiser Without Feeling Awkward
Asking for support can feel uncomfortable, but it doesn't have to. Here's how to promote your fundraiser confidently — without spamming your friends.
· Generosity Team
15 Social Media Templates for Fundraisers
Stuck on what to post? These 15 ready-to-adapt templates cover everything from launching your fundraiser to thanking your supporters.
· Generosity Team
Why Vouchers Are a Highly Effective Fundraising Product
Vouchers tick every box a fundraiser could want: no stock, no delivery, high margins, and a product people actually want to buy. Here's why they work.
· Generosity Team
How Fundraisers Can Tell Their Story to Increase Donations
A compelling story can double a fundraiser's results. Here's how to tell yours — and why the AI tools on Generosity make it easier than ever.
· Generosity Team
The Hidden Power of Local Business Partnerships
The most successful fundraisers aren't built on donations alone — they're built on relationships with local businesses. Here's how to unlock them.
· Generosity Team
How to Run a Fundraiser With No Volunteers
Short on people? You can still run a successful fundraiser. Digital tools let a committee of one do the work of many.
· Generosity Team
The Best Fundraising Ideas for Schools in 2026
From voucher campaigns to digital gala pre-sales, these are the fundraising ideas working for schools across New Zealand this year.
· Generosity Team
How to Turn Your Sports Team Into a Community Brand
The teams that fundraise best are the ones people feel proud to support. Here's how to build that community brand — and make fundraising easier every season.
· Generosity Team
Why People Support Fundraisers (Even When Money Is Tight)
When budgets are squeezed, giving doesn't stop — it changes. Here's why people still support causes and how fundraisers can meet them where they are.
· Generosity Team
How to Use Email Marketing to Boost Fundraiser Sales
Email is still one of the most effective channels for fundraising — if you do it right. Here's a simple approach that gets results without spamming your list.
· Generosity Team
How to Get Local Businesses Excited About Your Fundraiser
Businesses get asked for help constantly — so how do you make yours stand out? Here's how to pitch local businesses in a way they'll actually say yes to.
· Generosity Team
The Top Mistakes Fundraisers Make — And How to Avoid Them
Most fundraisers that stall fail for the same handful of reasons. Here are the common mistakes and how to steer clear of them.
· Generosity Team
How to Build Trust With Your Supporters
Trust is the currency of fundraising. Here's how to earn it — from the first post to the final thank-you.
· Generosity Team
Why Transparency Matters in Fundraising
Openness about goals, fees and outcomes isn't just good ethics — it's good fundraising. Here's how transparent practice builds support and momentum.
· Generosity Team
How to Create a Fundraiser That Sells Out
A sold-out fundraiser isn't luck — it's design. Here's how to build scarcity, urgency and demand into your next campaign.
· Generosity Team
The Best Times of Year to Launch a Fundraiser in New Zealand
Timing can make or break a campaign. Here's the New Zealand fundraising calendar — the best seasons, the quiet patches, and when to launch yours.
· Generosity Team
The Economics of Community Support: Why It Works
Why does local support keep fundraising alive even in tough times? The economics of community support are stronger than you might think.
· Generosity Team
How to Turn One Fundraiser Into a Year-Round Revenue Stream
The groups that thrive don't fundraise once a year — they build a system. Here's how to create income your cause can rely on all year round.
· Generosity Team
The Ultimate Checklist for Launching a Fundraiser
Launching a fundraiser is a dozen small steps, and missing one costs money. Use this checklist to launch with everything in place.
· Generosity Team
How to Use QR Codes to Boost Fundraiser Sales
QR codes are the bridge between the real world and your online fundraiser. Here's how to use them to turn posters, tables and conversations into sales.
· Generosity Team
Why Digital Payments Make Fundraising Easier
Cash is disappearing from Kiwi pockets, and fundraising is better for it. Here's how digital payments make raising money faster, safer and simpler.
· Generosity Team
The Top 20 Voucher Ideas for Local Businesses
Not sure what to offer fundraisers? These 20 voucher ideas suit almost every kind of local business — and almost every fundraiser.
· Generosity Team
How Fundraisers Can Partner With Gyms, Cafes, and Retail Stores
Gyms, cafes and retail stores are perfect fundraising partners — if you approach them the right way. Here's how to win them over.
· Generosity Team
How to Turn Your Fundraiser Into a Community Movement
The best fundraisers stop being a campaign and start being a movement. Here's how to make your community feel like it owns the cause.
· Generosity Team
The Best Ways to Promote Your Fundraiser on Facebook
Facebook is where Kiwi communities still gather online. Here's how to use it to promote your fundraiser without burning out.
· Generosity Team
How to Use Instagram Reels to Sell More Vouchers
Short videos are the most engaging content on Instagram right now. Here's how fundraisers can use Reels to sell vouchers and reach new supporters.
· Generosity Team
Why Local Fundraisers Strengthen Communities
Beyond the dollars raised, local fundraisers do something quieter: they knit communities together. Here's the real value they create.
· Generosity Team
How Businesses Can Increase Foot Traffic Through Fundraisers
Fundraisers can bring new customers through your door. Here's how local businesses use voucher partnerships to boost foot traffic and build loyalty.
· Generosity Team
The Ultimate Guide to Pricing Fundraiser Products
Price it too high and nobody buys. Too low and you leave money on the table. Here's how to price fundraiser products and vouchers so everyone wins.
· Generosity Team
How to Build a Fundraiser That Supports Multiple Businesses
One fundraiser, many business partners: here's how to run a multi-business campaign that raises more and spreads the load.
· Generosity Team
Why Digital Vouchers Are Better Than Physical Coupons
Physical coupon books were once the staple of Kiwi fundraisers. Digital vouchers do everything they do — without the printing, counting and lost slips.
· Generosity Team
How to Track Fundraiser Success With Simple Metrics
You don't need a data analyst to run a great fundraiser — just a few simple numbers. Here's what to track and why.
· Generosity Team
How Businesses Benefit From Supporting Community Causes
Supporting local fundraisers isn't just good citizenship — it's good business. Here's what businesses actually gain when they back community causes.
· Generosity Team
The Future of Fundraising: Automation, AI, and Community Commerce
Fundraising is changing faster than ever. AI, automation and community commerce are reshaping how causes raise money — and what's possible.
· Generosity Team
Why Monthly Giving Matters for NZ Charities and Their Donors
Monthly giving is the quiet engine of charitable income in New Zealand. Here's why regular donations matter — and how causes can grow them.
· Generosity Team
How to Sell Handmade or Second-Hand Goods for a Cause
Selling goods — handmade, pre-loved or freshly grown — is a classic fundraiser with a digital upgrade. Here's how to run one that actually sells.
· Generosity Team
From School Trips to Emergency Appeals: How Kiwis Fundraise
Across Aotearoa, communities are using digital fundraising for everything from camps and kit to emergency support. Here's what successful campaigns look like.
· Generosity Team
How AI Is Helping Kiwis Fundraise Smarter
From writing stories to screening fraud, AI is quietly making fundraising easier and safer. Here's what it means for your cause.
· Generosity Team
What It Really Costs to Fundraise: Fees Explained Simply
Fundraising should be free to start and honest about costs. Here's exactly what Generosity charges — and what it means for your goal.
· Generosity Team
How We Keep Fundraising Safe on Generosity
Trust is everything in fundraising. Here's how Generosity reviews campaigns, protects payments and keeps supporters and causes safe.
· Generosity Team
Donation Tax Credits in New Zealand: What Donors Should Know
Did you know you can claim back a third of eligible donations? Here's how New Zealand's donation tax credit works — and when it applies.